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Idris Mootee is a business and marketing strategist, author and recognized public speaker. He is an expert in strategic marketing and is widely respected for his insights in current and future lifestyle and the consumer preferences of techno-generations. He has a long history of working as a strategy and marketing consultant serving an extensive number of CEOs and senior executives. Until recently, he was Group Strategy Director and Global Practice Leader with San Francisco based Organic Inc. and Chief Strategist N.A. with CBIZ e-Solutions Group. He is the author of Escape Velocity, a book on business strategy for survival in a world of unprecedented competitive intensity, and several widely quoted white papers in strategy and marketing. He is an accomplished speaker in conferences and seminars include Internet World, Comdex, IQPC conference, Association of Management Consultant conference, AIM conference and various MBA schools in US and Canada. He holds master degrees in business administration and management science.

We conduct research and scanning on marketing trends across industries every twelve months including consumer goods, financial services, media and entertainment, luxury goods and consumer electronic products. Working with leading thinkers in business and academia to carry out its research agenda. The objective of this report is to help marketers to anticipate, and even more important, shape the evolution of the market place by identifying and understanding the changes that can lead to market innovation and shareholder value creation. In our recent scanning we have identified six emerging trends that are going to have an effect on virtually every industry over the next 36 months.
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